Interactive media
- produce a website and incorporate comic into it
- 6 web pages
- 2 levels of interactivity
- Trailer
- Coming soon
- Comic book
- Shopping page
- Script writers
- Reviews
Promotional - share someone’s post to followers
Advertising - email from companies
Marketing - agree cookies
Entertainment -
Social media - poll on an instagram
News - share article to WhatsApp
Virtual reality - nodding your head
Interactive media in media - when the consumer has control interactively over the narrative or the outcome of the media product e.g. video game advert
Cutting edge interactive media:
- Like subscribe and notification bell YouTube
- Videos where audiences participate in viewing experience
- Encourage viewer to engage fro immersive experience active audience
- Google maps
- Interactive videos boost viewing time by 47%
- Increase purchase intent up to 9 times
- Shopable videos immersive shopping experince
Website - search - menu
Blog - note take - save button
Mobile website - search - menu
App - play games - tap
Streaming tv site - watch - play

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